© 2015 Pearson Education, Inc. - ppt download

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© 2015 Pearson Education, Inc. - ppt download

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"Language is a source of misunderstanding." McLuhan, 1964 We bridge gaps with the communicative ability of language; however, there are times when language becomes an impediment to our connectivity, when the words, the signs and the symbols we use bring us further apart. Take for an example the case of language barriers. The difference in the words used results in misinterpretation. Here, we do not rely on language. Rather, we communicate through shared culture. Does the user’s/audience’s own background or experience affect the interpretation of messages? How?  I believe that we take everything in subjectively; there is no 100% objective view on things. We make interpretations based on the breadth of our knowledge, our capacity, and culture. Is it possible that a different individual derives a different meaning from the message? Explain. We see this all the time. At times, it could be misinterpretation. Most of the time, however, instances such as these are based o...
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